These are the possible taglines as a group that we came up with that may be used as part of the trailer as well on the poster and magazine front cover.
'Answering to the unknown'
'Running from the inevitable'
'Living the impossible'
'Would you run the risk?'
We have made the choices all short and snappy as they appeal to the audience and are more likely to pay attention to a shorter tagline that requires little attention rather than a longer one that requires thought and a higher level of attention. Looking at other Posters and Trailers, this then follows the codes and conventions as they are usually a maximum of 4 or 5 words. For example, Jumper - 'Anywhere is possible' and Shutter Island - 'Someone is missing'.
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