Analysis Of A Promotion Package.

There are now many different forms of marketing a film, with the film industry being so large, platforms such as facebook and twitter are used to promote films alongside many others. I am going to analyse three in detail and they are aTrailer, Website and Poster of Mission Impossible.






This Film is an Action, Adventure, Thriller, it contains fast cuts to enhance the extreme speed of the storyline, jumping from different iconic shots and action scenes, this creates intensity for the audience which I think will make the trailer I make more exciting. This ensures that the audience gets a feel for what is to come within the film. At the very beginning diagetic sound is used along with voice over, this is so that the audience can get a brief insight to the plot, this builds up an atmosphere in which the audience will want to carry on watching. As the trailer proceeds fast, racy upbeat music comes in to help reinforce the idea of the intensity of the film.

The poster also helps contribute to the main idea of the film, with its bold colours and font it re-emphasises the sharp and quick plot of the film as it is straight to the point with the date of release and title, this will be helpful to put in my own poster as it will instantly draw the audiences attention to the poster. This links with the trailer in promoting the film as it has an intense feel with the direct information and genre about the film. The second poster also helps with the promotion of the film as it shows the name of the film and the main actor, with a flare of colour which makes the film seem more attractive for the audience to watch.